The business of being Anna

La editora Anna Wintour ha sido fotografiada por Mario Testino en la edición de abril del Wall Street Journal. Aparece de perfil con su característica melena y tras sus gafas de sol bajo el titular "El negocio de ser Anna".

Diversas personalidades del mundo de la moda hablan sobre ella:

"Ella es una figura realmente poderosa en América, alguien cuyo poder se extiende más allá de lo que ella hace", afirma Deborah Needleman, editora de la revista.

Dentro de la revista encuentramos la historia de la Wintour, quien a pesar de ser conocida por su frialdad, es descrita por sus amigos como “leal e incluso cálida con aquellos que se encuentran en su círculo íntimo”.

La influencia de la editora es tanta que nadie se atreve a negarle un favor, asegura el artículo. “Si Anna me pide algo, no hay dos posibles respuestas”, cuenta el diseñador Marc Jacobs. “Primero recibes un e-mail, luego una llamada de alguien de Vogue, y no pasa de ahí, porque sabes que la siguiente llamada será de ella”.

Anna habla de la salida Galliano de Dior diciendo que todo es muy trágico. También habla de Vogue como marca: "Vogue es como Nike o Coca- Cola, una marca global, y yo quiero protegerla. (...)"

Puedes leer el artículo entero Aquí.

Por último, es una coincidencia que vista de Prada en la fotografía de portada, o quizá no?

 

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Anna Wintour appears at Wall Street Journal. The photographer Mario Testino made the cover shoot.

 The article gives a fascinating insight into the all-powerful editor in chief of American Vogue, via her own words and those of friends and colleagues like Marc Jacobs, Baz Luhrmann, Calvin Klein and the filmmaker of The September Issue, R.J Cutler.

Here you have some choice quotes, or you can read it in full here.

Anna on John Galliano's dismissal at Dior: "This is all so tragic."

Marc Jacobs on Anna: "She gets such a bad rap. She stands by the people she believes in, and if you're not one of those people, perhaps you take a different view."
Anna on the clique of Vogue: "I try to remain open to new people, but obviously theres a stronger element of trust with people you've known for a long time...I think we have a Vogue vocabulary, and there are certain people we like to have as the backbone of the magazine — Vogue's signposts. We try very hard to integrate the familiar signatures with people we feel are new and up-and-coming, but I would rather err on the side of being a little more familiar than being too . . . What's the right word? . . . Edgy."

I.S Newhouse on the possibility of Wintour leaving Vogue: "Never. I hope she's here 10 years from now, 20 years from now.

Anna on the Vogue brand: "With all the new media outlets out there, with all the noise, a voice of authority and calm like Vogue becomes more important than ever. The more eyes on fashion, the more opinions about fashion, the more exploration of fashion around the world, the better it is for Vogue. Vogue is like Nike or Coca-Cola — this huge global brand. I want to enhance it, I want to protect it, and I want it to be part of the conversation."

Finally, Perhaps it was no coincidence that the US Vogue editor in chief chose to wear Prada for her cover shoot?